Time To Hang Up The Gloves, Nintendo?
I will keep this one short and sweet. Nintendo is not who they used to be. The Nintendo we all grew up with has changed from being the gaming industries prize fighter to an old legend desperately trying to hold on to glory. All is not lost. This former champ definitely has what it takes to step back in the ring with the competition and regain the title. It won’t be easy. Nintendo’s training regiment needs an overhaul. They must get stronger. They must get faster and hit harder and above all, they must find the heart to once again compete with Microsoft and Sony. It feels as if Nintendo has already given up on that fight but if things continue to go the way that they are going then Nintendo may have to consider retirement.
NINTENDO = BOXING
Once The Greatest
Like boxing is to combat sports, Nintendo is to the world of gaming. Boxing is known as the “sweet science”. Nintendo is known as the “innovator”. As a fan of boxing, i can appreciate this beautiful art and as someone who has strapped on the gloves a numerous times i can also appreciate the skill involved as well. Nintendo is just like the great sport of Boxing in that they are the oldest gaming company around and have accumulated much respect over their long life. Millions have lined up to buy Nintendo’s consoles much like millions at home watched the great fights of the sport of Boxing. At one point in time, Mario was even more recognizable than Disney’s famous rodent, Mickey Mouse. At one point in time the mere mention of the name Nintendo sparked excitement among gamer’s. Just as with Boxing, though, some things never stay the same.
Like Boxing, Nintendo is loosing fans rapidly. Sure, the most hardcore fans remain (The smart ones i might add) but like Boxing, the excitement seems to have died down. Less and less fight fans talk about the Sport of Boxing like they used to. Equally less and less gamer’s talk about Nintendo like they used to. It would seem as if the gamer’s who grew up with Nintendo are the ones displaying unwavering loyalty much like older fight fans are with Boxing. It would also seem that as with the sport of Boxing, the younger generations could care less. And by younger i mean tweens and young adults in their twenties. So what do they care about these days?
SONY/MICROSOFT = MMA
This Is How Sony And Microsoft Battle It Out!
Mixed Martial Arts. Or MMA to the uninitiated. MMA is one of the fastest growing sports and like MMA, Sony and Microsoft have a hold on the 20 something year old demographic. When you ask people why they prefer MMA to Boxing you pretty much get a unanimous sentiment. “Boxing is boring”. “MMA fighters are more complete”. MMA is more exciting”. Although i think its complete BS, must people may agree. In fact when you look at why most gamer’s today choose Xbox and Playstation over Nintendo you also see a similar sentiment. People say that Nintendo is stuck in the past and they don’t innovate anymore. People don’t seem to want the familiar experiences from Nintendo even though they have brought them joy in the past. Boxers stick to punching and Nintendo sticks to Mareio, Zeldo and Metroid etc. On the other hand MMA brings knees to the face, takedowns, ground and pounds and chokes. This is very exciting to newcomers who watch the fight game. To Some, MMA brings advancements to the fight game that the sport of Boxing can’t match. Likewise with Sony and Microsofts machines you get exciting new advancements in tech capable of rendering visuals that Nintendo’s last and current console clearly can’t match. Like it or not visuals are what attract people to games just like the violent blood shed of a cage fight attracts younger fight fans today.
Simply put, people want more. There was a time when using your fists was enough to entertain the fight audiences around the world just like good solid gameplay used to be enough to entertain gamer’s. Now fight fans want blood and brutal knockouts. Gamer’s want over the top set pieces with explosions and head shots. They want cutting edge visuals complete with realistic army dogs. The old ways are not enough anymore. People are moving on. Boxing and Nintendo are being forgotten.
NOT OUT OF THE GAME YET
The Oldest Fighter To Ever Win A World Title
Boxing can still draw an enormous crowd and generate revenue that MMA wished it could duplicate. MMA has no fighter with the draw power of Mayweather or Paquio and old fight fans still come out in droves to support what i call the greatest combat sport on the planet. Similarly, neither Sony or Microsoft have an IP with the selling power of Mario or Zelda. Gaming fans of the 80’s and older still turn up to support the greatest software company in gaming and like Bernard Hopkins they are not out of it yet. Nintendo just needs to adjust its fight strategy. They need to be more aggressive. Here are my keys to success for Nintendo going forward
- BE AGGRESSIVE. FORCE MICROSOFT AND SONY TO FIGHT NINTENDO’S FIGHT. (SOFTWARE QUALITY AND INNOVATION)
- ADVERTISE. SHOW THE WORLD NINTENDO STILL HAS WHAT IT TAKES TO BE A CHAMP AND REGAIN THE TITLE.
- INVEST MORE IN INDIE DEVELOPERS. THEY ARE THE FUTURE OF THIS INDUSTRY
- INVEST MORE IN 2ND PARTY PARTNERSHIPS. NINTENDO NEEDS MORE COLLABORATIONS LIKE WHAT THEY HAVE WITH PLATINUM GAMES.
- DONT MAKE ANYMORE GAMES WITH THE NAME WII IN THE TITLE. NO WII FIT, NO WII SPORTS. ETC. THAT BATTLE IS OVER
- FOCUS ON THE CORE GAMER’S THAT GOT YOU TO THE TOP
- IF THE WII U IS GOING TO BE JUST A NINTENDO DELIVERY SYSTEM THEN MAKE IT THE BEST ONE NINTENDO FANS HAVE EVER SEEN. TOP OCARINA OF TIME AND MARIO GALAXY. AND BRING BACK DORMANT FRANCHISES
I believe that if Nintendo can do these things than they can have a comeback story like Bernard Hopkins and regain their title. Nintendo may in fact need new leadership since it seems Iwata spends most of his time apologizing for mistakes (which is a good thing, don’t get me wrong) and we have yet to see him really improve on any of them. Nintendo’s reputation is hurting. I don’t even know if i will ever purchase another Nintendo console day one again because of how they handled the Wii U. Nintendo’s only saving grace is to make this console the best damn first party machine they have ever created. They can salvage this mess but they have to do a hell of a lot more than what they are currently doing. Boxing needs to change the way it’s perceived. They need to make sure that people know they are still relevant. Nintendo needs to do the same.
So, as always…What makes WII U MAD?